Pilates Works (“Pilates Works”/”we”/”us”/”our”) is committed to protecting and respecting your privacy. By visiting www.pilatesworks.co.uk or using our services and Studio, you consent to us processing your personal data in accordance with this Privacy Policy (the “Policy”).
Data Controller
For the purposes of Data Protection Legislation, including GDPR (EU General Data Protection Regulation 2016/679), the data controller is Pilates Works, registered at 3A, 91 King Street, Southport, PR8 1LQ.
Changes to This Privacy Policy
We may change this policy from time to time, depending on changes in the law and our internal privacy processes. We encourage you to check it periodically when you visit our website.
This Policy Explains
- What kind of personal information we collect.
- Sources of personal information about you.
- Our personal data philosophy.
- What we use your personal information for and the legal grounds.
- Third Party Vendors.
- What to do if your personal information changes.
- How long we retain your personal information.
- Your rights.
- Your marketing preferences and how to change them.
What Kind of Personal Information We Collect
- Personal and Contact Details: First name, surname, email, address, and phone number.
- Date of Birth, Gender, and Age.
- Family Members: If they also use our services and products.
- Emergency Contact Information.
- Health Information: Only when relevant to the provision of our services.
- Purchase Information: Products you currently hold with us and/or have purchased in the past.
- Visit Information: Past and future appointments and class attendance dates.
- Records of Your Contact With Us.
- Marketing Information: History of communications with you by email, and whether you open them or click on links.
- Financial and Transactional Data: Payment information processed by our business management software BSport. Payment information is collected by their third-party payment processors directly and will be subject to the third party’s privacy policy.
Sources of Personal Information About You
- Directly: In person, over the phone, via our website.
- Third Party Platforms: You have used to discover and book our services, including BSport.
- Generated Information: When you use our studio, services, and website.
- Referral Letters/Correspondence: From your respective third-party referrer (Consultant/GP/Physiotherapist).
The Pilates Works Website
Cookies
We collect cookies from you when you visit our website. Cookies are small text files that are downloaded onto a computer, tablet, or mobile device when someone visits a website. They allow the website to recognize the visitor’s device and store some information about the visitor’s preferences or past actions on our site. We collect cookies to analyze how you and others use our site to improve it for you and understand our business. You can switch cookies off in your browser or at the bottom of our website.
Registering and Your Pilates Works Account
When you register an account with Pilates Works, all personal data is processed and stored by BSport. By registering with Pilates Works, you agree to their Privacy and Security Policy. We use personalized software powered by MindBodyOnline to collect your data when you register on our website. The security of that collection relies on the security of MindBodyOnline API.
Our Personal Data Philosophy
We follow industry-agreed best practices on data collection, processing, and storage. We only collect data necessary to provide you with our services or to improve our services to you. We never buy information about you or anyone else, and we do not disclose any personal information without your permission unless legally obliged to do so. We never sell our clients’ data.
What We Use Your Personal Information For and the Legal Grounds
To Provide Our Products or Services
- Administer and manage the product or service you have with us.
- Process new orders and manage your client account.
- Monitor and keep records of our interactions with you and our staff.
- Improve the quality of our service provision to you.
Legitimate Interests
- Management and auditing of business operations.
- Market research and analysis.
- Develop and review/improve products and services.
Legal Obligations
- Understand any injuries, illnesses, or medical conditions to ensure your health and safety.
Third-Party Vendors
At Pilates Works, we don’t share your data with any third party other than platforms and technology utilized to service our business. Below are the third parties we share personal data with and why:
- BSport: Our business management software. Privacy Policy
- Google Analytics: To analyze how users interact with our site. Privacy Policy
We cannot be responsible for the privacy policies and practices of other websites even if you access them using links from our site. We recommend that you check the policy of each site you visit.
What to Do if Your Personal Information Changes
To review or change the details you have supplied us with, please contact us.
How Long We Retain Your Personal Information
We retain your information for as long as we have reasonable business needs and in line with legal and regulatory requirements or guidance.
Your Rights
- Object to Certain Processing: Particularly for direct marketing and data processed based on our legitimate interests.
- Request Access: To personal information we store about you and how we process it.
- Request Erasure: Right to be forgotten.
To exercise any of these rights, please contact Pilates Works directly at info@pilatesworks.co.uk.
Marketing Preferences and How to Change Them
You can opt in or out of various types of emails:
- Newsletters, Studio Updates, Offers, and Rewards: Monthly newsletters, promotions, and updates. Opt-in via our website, opt-out by clicking the unsubscribe link in any email.
- Reminders and Schedule Changes: Class and appointment confirmations and reminders. Opt-out by emailing us.
How We Decide What Emails to Send You
We use data analysis, best practices, common sense, and your feedback to decide how and when to email you. For any feedback, please contact us at info@pilatesworks.co.uk.
Pilates Works 3A Crown Mews, 91A King Street, Southport, PR8 4QZ info@pilatesworks.co.uk